Marketing Warfare (MARKETING/SALES/ADV & PROMO)
by Al Ries,Jack Trout
ISBN 13: 9780070527263
Format: Paperback (224 pages) Publisher: McGraw Hill Published: 16 Dec 1997 Other Format: Hardcover, Paperback
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The Power of Simplicity: A Management Guide to Cutting Through the Nonsense and Doing Things Right
by Jack Trout,Steve Rivkin
ISBN 13: 9780070653627
Format: Hardcover (240 pages) Publisher: McGraw-Hill Inc.,US Published: 01 Nov 1998 Other Format: Illustrated
Positioning: The Battle for Your Mind: The Battle for Your Mind (MARKETING/SALES/ADV & PROMO)
ISBN 13: 9780071373586
Format: Paperback (224 pages) Publisher: McGraw-Hill Education Published: 03 Jan 2001
Positioning: The Battle for Your Mind, 20th Anniversary Edition (MARKETING/SALES/ADV & PROMO)
ISBN 13: 9780071359160
Format: Illustrated (272 pages) Publisher: McGraw Hill Published: 16 Dec 2000
REPOSITIONING: Marketing in an Era of Competition, Change and Crisis (BUSINESS BOOKS)
ISBN 13: 9780071635592
Format: Hardcover (224 pages) Publisher: McGraw Hill Published: 16 Dec 2009
The 22 Immutable Laws Of Marketing
by Ries, Al Al Ries, Jack Trout,
ISBN 13: 9781861976109
Format: paperback Publisher: Profile Books
Differentiate or Die: Survival in Our Era of Killer Competition (Second Edition)
ISBN 13: 9780470223390
Format: Illustrated (272 pages) Publisher: Wiley Published: 07 Mar 2008