Positioning: The Battle for Your Mind: The Battle for Your Mind (MARKETING/SALES/ADV & PROMO)
by Al Ries,Jack Trout
ISBN 13: 9780071373586
Format: Paperback (224 pages) Publisher: McGraw-Hill Education Published: 03 Jan 2001
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Positioning: The Battle for Your Mind, 20th Anniversary Edition (MARKETING/SALES/ADV & PROMO)
ISBN 13: 9780071359160
Format: Illustrated (272 pages) Publisher: McGraw Hill Published: 16 Dec 2000
The 22 Immutable Laws Of Marketing
by Ries, Al Al Ries, Jack Trout,
ISBN 13: 9781861976109
Format: paperback Publisher: Profile Books